台大總博物館 - 視覺識別 提案1
TAIDA MUSEUM - Visual Identity Proposal 1
台大總博物館是一個集典藏、研究、展示及推廣校級文化資產為一體的機構，致力於支援大學研究教學的跨學科思維，促進學術研究的深化、普及化與社會文化實踐功能。旗下各博物館館藏包括文物、文獻、藝術品、科技史料等，充分反映了台灣近現代的歷史文化脈絡，並且定期舉辦豐富多樣的特展及學術活動，提供師生及大眾學習、體驗、探究文化遺產。
除了擁有豐富的典藏品外，也注重研究與推廣文化資產的價值與意義。並且定期舉辦學術研討會、講座及研習活動，邀請學者、專家及各界人士參與，探討文化資產的多元面向，並與社會文化發展相關議題結合。
此外，博物館也藉由推廣活動與社區合作，加強與社會大眾的溝通與合作，強化公共教育與文化參與的意識，提高民眾對於文化資產保育的重視及對於文化繼承的認識。透過文化資產的推廣與傳承，台大總博物館成為知識研究和跨域溝通的承載平台，以及師生得以進行文化公民權實踐、議題引領，以及知識轉譯的場域。
＊本作品為參加競賽未入選提案
The National Taiwan University General Museum is a multi-functional institution that collects, researches, exhibits, and promotes cultural assets of the university. It is committed to fostering interdisciplinary thinking in university research and teaching, promote academic research, and serve as a platform for social and cultural practice. Its extensive collections, including artifacts, documents, art, and science and technology materials, reflect the historical and cultural context of modern Taiwan. The museum regularly hosts special exhibitions and academic activities to provide opportunities for students, faculty, and the public to learn and explore cultural heritage.
The museum not only has rich collections but also focuses on researching and promoting the value and significance of cultural assets. It regularly holds academic conferences, lectures, and workshops with the participation of scholars, experts, and professionals from various fields to explore the diverse aspects of cultural assets and their connection to social and cultural development.
Furthermore, the museum collaborates with the community through promotional activities to enhance communication and cooperation with the public, strengthen public education and cultural participation awareness, and increase public attention to cultural heritage. By doing so, the National Taiwan University General Museum becomes a platform for knowledge research and cross-domain communication, as well as a site for students and faculty to practice cultural citizenship, lead discussions, and exchange knowledge.
＊This proposal wasn’t selected.
此提案以舊總圖書館的印象為基礎，將尖頂與拱門這兩大台大建築的特色融入在其中。上部的尖頂象徵持續向上的精神。不斷延伸的拱廊，象徵跨領域溝通與連結，也象徵文化延續地傳承。若仔細看下半部分，會發現 TAIDA 的 T，MUSEUM 的 M 被巧妙的融入到拱廊造型中。色彩計畫選用台大建築的磚橘色為主色，帶有磚塊建築雋永的意涵，搭配對比的天藍色，給人活潑又歷久彌新的感覺。而不同深淺灰色，則是在文字上做搭配。
The logo design of this proposal is composed of four geometric shapes to form the two Chinese characters "台" and "大", with color palette that includes red, blue, green, and yellow. Red represents passion and vitality. Blue signifies knowledge and wisdom. Green symbolizes nature and balance, Yellow represents sunshine and vitality. This arrangement of colors and shapes reflects the core values of interdisciplinarity, diversity, and inclusivity that define the National Taiwan University (NTU) General Museum. It also showcases the richness and diversity of Taiwan's culture, enabling the public to experience the charm and uniqueness of the NTU General Museum.
台大總博物館 - 視覺識別 提案1
TAIDA MUSEUM - Visual Identity Proposal 1
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Design Agency | THE 90s LAB
Designer | Lee Jih-Yan, Tan Yu-Chen